I'm Manal Assaad, aka The Manalyst, a Branding Fanatic, Marketing Enthusiast, and Media Addict.
By profession, I'm a marketing specialist with a keen eye in design, a quirky style in communications, and avidity for social media.
By passion, I'm into psychology, sociology, mythology, movies and TV series, technology and gadgets, music and dancing, languages, art and culture, fashion designing and styling.
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Posted by Manal Assaad on Monday, September 26, 2011,
In :
Social Media
A Facebook Page for your brand is almost always an obvious must-have in your social media platforms. Despite the contrary belief, or what some so-called online marketers would try to sell you, having a facebook page is not about the number of fans you have… it’s about attracting your true target audience and engaging them in effort to achieve your business goals.
Your target audience is easily your customers, potential customers, or any entities you’d like to get a message to. Reaching ...
Posted by Manal Assaad on Friday, February 4, 2011,
In :
People
For quite some time, I've been thinking about how to make my blog more alive and engaging; if you've been an avid follower of mine (on twitter) for a while you'd remember me asking on whether I should allow guest posts on my blog as it's been suggested by a few people. Although I like the idea of giving way to other people's voices on my blog, this is a personal blog and I'd like to keep it personal and to have my flavor all over it. So I came up with the best idea to combine both! A "Meet S...
Posted by Manal Assaad on Saturday, December 18, 2010,
In :
Events
On December 11th, I had the pleasure of attending the 1st Arab Social Media Forum in Amman, Jordan. The forum was the 1st of its kind in the region to target only Social Media topics and share both clients' & agencies' experience dealing with Social Media platforms & different social engagement approaches / show cases (according to their website).
The event, held in Regency Palace Hotel (which, on a side note I must say, has AWESOME beds XD), was under the patronage of His Excellency Mr. Mar...
Posted by Manal Assaad on Wednesday, December 8, 2010,
In :
Events
Resuming my first post of my TEDxArabia experience and the presentations after the first beak, Thamer Shaker got it off on the right foot by bringing in lots of laughter to a really serious topic with the video below. In his presentation of "Elf & Giant", he urged the youth on choosing between being elves, small and insignificant, or giants, grand and visible.
Some many weeks ago I started this post on getting engaged online with your audience, starting steps 1 to 5. I intended to publish the rest of it sooner but what can I say… procrastination isn’t pretty, unlike what you see in the video above. So without any more procrastinating, here are the rest of the steps:
6- Don't be afraid to step into unfamiliar grounds: It’s known that we’re creatures of habit, and we seldom like change for our fear o...
Posted by Manal Assaad on Thursday, August 19, 2010,
In :
Social Media
If you came in here hoping at the end of this you’ll get out of it with the man/woman of your dreams, then I apologize for misleading you but it was quite intentional!
However, what you can hope for by reading this post is learning how to activate your social media strategy and get engaged with your target audience. Whether you’re seeking potential clients, potential employers, or potential cultists, here are 5 of the 10 steps to get engaged with them: