My portfolio

Throughout my years of experience in marketing, I got to work on varied projects with many clients from different industries. I always enjoyed the diversity of my work, and each new project allowed me to test the extent of my skills and discover creative ways to make my job better. From the start of my career, I was determined not to leave room for failure so whatever task came my way, I made thorough research and learnt what I needed to acquire. I'm a really quick learner! I'm also an obsessive compulsive perfectionist. Does that sound bad? When I handle a project, I tend to obsess about it all the time, thinking about how to make it the best it can be, and tending to every little detail (mostly even details that aren't in my job description either!) because my aim is always never to deliver any thing less than perfect (or pretty darn close to perfect). The motivation and satisfaction I get are from knowing that I gave it all my best and came out with something I can be proud of and call my own.
You can see that in every project that I've ever worked on, and you can find below some of those projects. Everything in any presentation I upload is done by me from beginning to end, except for the graphic designing part, but that's something I would love to learn.

My portfolio actually grows rapidly and I'm always working with new clients or on new projects. You can stay updated with those projects by browsing my "Ongoing Projects"  below on the right, or simply contacting me and asking me what's up.

As for the future, I set myself the goal of pursuing a career in Social Media Marketing. It's an area that appeals greatly to me, and there is no denying to how powerful it is in the way it's positively changing how business is conducted. It also suits me very well since it's directly involved with and combines marketing, advertising, and public relations which I always loved to pursue jointly under one position rather than separately. 

My projects


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            Manal Assaad  

My Clients



Clients I've recently worked with include:

Some projects' Outlines

SANLEC Corporate
Profile Copywriting

Saudi National Lamps and Electricals Co. Ltd. "Sanlec" is a newborn company promising a great future. Located in the Industrial City of Al-Ahsa, Al-Oyoun Area; Sanlec is an Economic Offset Program establishing state-of-the-art facilities that manufactures CFL (Compact Fluorescent lamps) and HID (High Intensity Discharge) lamps. The project entailed writing a detailed profile of the company and its products, as well as a corporate slogan which will be featured in the original Corporate Profile and upcoming marketing campaign. This presentation is just the final draft of the English profile copywriting which was also translated to Arabic.

Ghassan Gold And Jewelry Branding And Marketing Plan

Ghassan Gold and Jewelry Co. is a widely known company in KSA and the Middle East creating luxurious jewelry. The project entailed devising a complete marketing plan for branding, copywriting and a launch event. I came up with the concept of the four brands featured within the presentation, as well as the names, general idea and theme of each brand, and related  copywriting. The section including interior decor is also  my concept and of my own effort. That's one other area I seek to venture in to emphasize the concept of complete branding in the Middle East,  from A-Z and including the smallest details concerning a product or a service.

Misr International University Corporate Identity Logo

The aim of this project is to create and give Misr International University an international identity that would position it distinctively among its international and local competitors in Egypt presently and in any other country in the future. So I conducted a research on the identities and logos of the top universities in USA and UK which hold the highest number of the best universities worldwide. From the findings of the research, I was able to give directions to the Art director for the creation of logo alternatives and with my own effort, I explained the philosophy behind each logo created thereafter.